Ben Gurion of the Negev | Case Study

Lord George Weidenfeld—renowned British publisher, columnist, and philanthropist whose circle included popes, prime ministers, and presidents—challenged us to find a compelling way to spotlight the groundbreaking innovations emerging from Ben-Gurion University of the Negev. In response, we conceived In Search of Solutions, a one-hour television film designed to chronicle BGU’s ethos of “practical humanitarianism.”